Articles

Lucy Bradlow brings international experience as Six O’Clock Advisory establishes Sydney presence

Six O’Clock Advisory has appointed Lucy Bradlow to the role of Group Adviser as the firm’s client list continues to grow into new sectors and territories. Ms Bradlow has spent the past decade developing and implementing communication strategy in the United Kingdom, United States, Africa, Central Asia and the Middle East, while working for a…

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Hard to nail reputation risk? You can bank on it.

The fortunes of sectors like banking, financial and insurance services hinge on their ability to mitigate risk, in all its forms. Australian banks, for example, stand as a shining example of how a strong risk management culture can protect against events like the GFC of 2008 which resigned to history a raft of their international…

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Federal Budget 2021-22

This year’s Federal Budget was especially important for the Morrison Government as it seeks to affirm (or re-affirm) its position with Australia’s voting public. Coined the ‘election’ budget – given the country’s looming federal poll (between 7 August 2021 to 1 July 2022) – communication strategy surrounding the nation’s forward estimates was critical. Simon Watson…

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Six O’Clock Advisory makes key appointments following major client wins

Strategic communications firm Six O’Clock Advisory has welcomed a string of new starters following a period of growth. Simon Watson arrives from the Commonwealth Government where he was a media adviser to a senior cabinet minister. Having worked in the Victorian Parliament and California State Assembly before his Canberra stint, Simon takes on a client portfolio…

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Six O’Clock Advisory announces major client wins

Strategic communications firm, Six O’Clock Advisory (Six O’Clock), has announced a number of additions to its client roster, including global financial services firm Mercer and the Australian Electoral Commission (AEC). The firm has also been engaged by a leading national supermarket chain. In late 2020, Six O’Clock was the successful tenderer for the AEC account…

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Telum Talks To… Patrick O’Beirne from Six O’Clock Advisory about how the darkest days in Australian sport inspired a movement

Interview republished with permission from Telum Media: www.telummedia.com Few will forget the words of former ASADA Chief Richard Ings when he declared the 8th of February 2013 as “the blackest day in Australian sport”. He was referring to the Australian Crime Commission report revealing the increasing use of performance-enhancing drugs across multiple codes and links with…

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Federal Budget 2020

Treasurer Josh Frydenberg opened his budget speech last night by telling Australians they had been tested like never before in 2020. To unpack the Budget, Siobhan Koopmans caught up with The Honourable Richard Alston AO, Former Howard Government Minister, David Quilty, Managing Director of the National Advisory Pty Ltd, and our own Jim Stiliadis. Together, they dive into the key initiatives announced, shed light…

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Six O’Clock Advisory signs up to new sporting integrity and governance collective

Six O’Clock Advisory has inked a partnership agreement with a new sports integrity and governance entity that features some of the most respected sporting sector leaders across Australia and New Zealand. Sports Integrity and Governance Partners (SIGPA) is a collective of experienced and highly-credentialled sporting administrators, medical professionals, lawyers, gaming industry experts, data analysts and university…

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Federal Government budget update July 2020

Ellen Donald and Nathan Clarke reviewed the Federal Government’s July 2020 Economic and Fiscal Update. Among their key take-outs are the Government’s timing tactics, editorial media’s reporting and industry and community responses. Watch Nath and Ellen’s three-minute video below.        

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Back in the Game: Covering Footy During COVID-19

The Melbourne Press Club today hosted Back in the Game: Covering Footy During COVID-19, an hour-long webinar facilitated by AFL – Australian Football League Media’s chief correspondent Damian Barrett. The Seven Network’s Mark Stevens joined Alister Nicholson from Australian Broadcasting Corporation (ABC) and AFL Media photographer Michael Wilson, with all guests offering some strong opinion…

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Shooting for the stars; the short story of intern and netballer, Eibhlis Moore

As a kid, my coaches constantly told me that there’s no ‘I’ in team. My time at Six O’Clock has shown that this idiom is as true in business as it is in sport. Despite only being ‘professional’ for a short time, it’s clear to me that teamwork manifests itself in: appropriate delegation and two-way…

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Communication sector unites to aid bushfire affected communities

Six O’Clock  Advisory has joined an Australian public relations industry initiative that offers support to communities impacted by bushfires across the country. The Bushfire Public Relations Alliance has formed with 21 local and global agencies signing up so far. Others are expected to join in the coming weeks and months. Each agency – defining their…

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Should your organisation require issues and/or crisis management counsel and support immediately, please call 03 9993 0455. This number will be directed to a Six O’Clock representative ready to assist with your matter. You can also email info@sixoclock.com.au